Cambridge Analytica Facebook scandal

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Authenticity. Real social proof. Let’s look at a few surefire ways of reaching millennials and keeping them engaged. How to Reach Those Millennials 1. Go where they go US adults on Instagram What distinguishes millennials from their predecessors, is their insatiable appetite for technology. Millennials are quick to adopt the latest gadgets and platforms, even when they’re in their early stages. In a recent survey, it was found that Facebook is still being used by 41% of millennials every day.

However, it continues to be more Bahamas WhatsApp Number popular among older audiences. Other than Facebook, though, every other social media platform such as Instagram or Snapchat are more popular among millennials. This is especially true since the Trump political campaign and the recent . More users are migrating from politically charged Facebook feeds to the aspirational, image friendly confines of Instagram. So if you wish to be seen and heard by millennials, you need to go where they go. This includes keeping an eye out for new features on social platforms. Instagram in particular really popular among millennials.



In a study, it was found that 64% of all adult Instagram users belong to the age group of 18-29 years. And, more than half of US millennials are active now on Instagram. So if you’re not leveraging Instagram for marketing, you’re definitely losing out on opportunities to engage millennial audiences. Image via Statista Instagram Stories are a rage right now. More than 300 million people are using Instagram Stories every day. If you still haven’t been leveraging them for your marketing, you’re missing out on some serious opportunities. pasted image 0 16 Image via Instagram Instagram Stories include a whole bunch of interesting.