The Difference Between Internal and External Links

phonenumberlist

Among the many search engine positioning strategies, link building certainly plays a rather important role within the most widespread SEO practices. Google, as well as users (at a less conscious level) observe the links on a page and evaluate them according to a scale of usefulness that makes all the difference between a useful link and one placed there just to make up the numbers.

A link is a connection, based on a text still on which you have is lists to click. From there, you can access another site or another related page , which carries out a study presumably interesting for the user's search. The backlink is the mirror link, or the link that other sites grant to yours because it is considered useful, authoritative and pertinent. Other names for the backlink are incoming link and inbound link .


The internal link connects two pages of the same website and offers a quick reference to relevant information from our offer. The user who clicks on the internal link remains within our site and extends his visit.

The external link is instead used to go into more depth on a topic covered and, usually, connects your site to a more authoritative and competent one on the subject, or perhaps to an affiliate program. Those who receive this link from us are receiving what we call a backlink.